Evaluation Objectives

Services integration programs should develop evaluation objectives that align with the evaluation questions. Evaluation objectives can help a program:

• Document the level of success in achieving program objectives
• Identify areas for improvement
• Decide how to allocate resources
• Mobilize community support
• Identify new funding sources
• Make new partnerships
• Determine the potential for sustainability

Evaluation objectives are most useful when they are SMART:

• Specific – Detect changes in the program.
• Measurable – Collect data that are complete and accurate.
• Actionable – Show performance over time to identify when or where action should be taken.
• Relevant – Focus on only the relevant indicators.
• Timely – Capture data in the period it is needed, if not real time.